Reply to "Atlas December 2017 ASMC - New run of Trinity 5161's"

I think a good long term strategy for Atlas O would be too beef up the Trainman line to lure customers from Lionel and MTH. Once they see the quality and realism of that line, they'll check out Master Line, and never go back to the other two. IMO, Trainman is the best value in O scale so it would attract people if they'd give it a shot, but they're comfortable with the big two.