No attention to highjack, just interested in whatever advertising vehciles might be out
there (Canadian beer brewers, LaBatt's, and others?, used some modern designed trucks to call attention to their products). I think I saw the Weinermobile somewhere, once, in passing, but being from the Midwest, and much preferring hamburgers (been years since I had a "hotdog"), I paid little attention. With desert SW photos of the WM, apparently they get far afield. As for Moxie, I have been told to think "poi", the
Hawaiian ground/pounded? root staple, which I thought tasted like wallpaper paste, but the original poster probably has wider experience with poi. Looking at the WM site,
I did not see that they are offering, even for sale, a model of the vehicle, which would appear to be a current marketing oversight.