At one time Sears was the 7th largest company in the US. So there are a lot of former employees out there who would appreciate the nostalgia of Sears items.
My Dad worked at Sears for 39 years. Starting at the Golf Mill store in Niles Illinois, then Homan Ave and finally moved into the Sears Tower.
My brothers first train was a Lionel 2056 and cars that ran in the Christmas display window of the Golf Mill store. It still runs today