Johnathan - your right...but I would add..
I would guess a good number of his viewers, maybe up to half, don’t have much a train collection at all, or none at all. I have watched James’ reviews for several years, and it always surprised me when reading the comments at how many people don’t have trains, but found the videos as a passing curiosity. James has done starter sets of all gauges (now with S) and his starter set videos have more views and likes than most his videos on any one manufacturers specific model that an enthusiast would look for.
Channels like JLWIII2000, Eric’s Trains, Da’bobs, and the steam channel (and others I’m sure) have a massive social media footprint. As we lament the passing of the S Gaugian and other train rags going by the wayside, we should keep sight of where the information flow is to catch the new fish.
Say that video of James FlyerChief set get 10k views over the year, it’s reasonable to think that Lionel will sell more of that set post that video, than before it. S needs more of this free messaging, especially from well know train faces, even if that message is not worded exactly as our little community would like.
Good on James.
Ben
