Public venues "swallow" layouts. 99% of the time people assume that our 6'x11' is a 4'x8' layout. Many guests have shared how they had a "4'x8' layout just like this one" when they were a child.
This one is 12'x15'. In a garage/home setting, ok it's not small. Peter's garage is the only one large enough for us to set it up in.
For me, our #1 design criteria was satisfied. We can unload, setup, and be running in less than 1 hour. That clearly distinguishes it from our "big layout". It allows us to do single day displays. That is not practical with the big layout.
Perhaps we need to have a "name this layout" contest. So far "small" and "L" don't seem to be catching-on.