Reply to "The Much Anticipated First Day for Non-TCA Members to Attend York has Arrived"

RSJB18OGR Forum Member SUPPORTING MEMBERDIGITAL SUBSCRIBER

scott.smith posted:
Once again I will go back to advertising..if they only did newspapers then they reached an old audience. People 60 years old don't read the paper as much as those who are 70 and those over 80 read the obits every day. Are we wanting young families, then advertise on radio targeted at young families. Billboards would have been a good way to go as well. Newspaper advertising missed the target.
Scott Smith

Good point Scott. We've been to Lancaster/ Hershey/ Strasburg many times. Seems to me that appealing to families would help pull more people in. The whole region is a great family destination.

5/1/171:32 PM

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