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Reply to ""The world’s largest steam locomotive is crossing America, and America is in love""

UP is using PSR.  "Saving" beans there.

There is a cost to steam.  Thete is a cost to any sort of advertising.  You can place a price on what it costs per set of eyeballs.  But has anybody done any studies about which kinds of ads and/or media stays in the brain behind the set of eyeballs for an extended period of time?

Last edited by Dominic Mazoch

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