Chris, those are LED bulbs even though they look like incandescent. They only draw 9W per bulb, but look like a 60W. That's how it will be possible to have 200 of them in the room on a single 20A circuit. They aren't cheap, about $13 each at Home Depot. I'm just going to keep buying them in batches of 20 until I have enough. Maybe the price will come down.
I'm actually thinking of replacing CFLs throughout the house with these.
Big Boy, Buying bulbs in bulk from a lighting supply house could save you $. You should check around your locality for one, you will likely even have a choice of different manufacturers to pick from. I used to only pay 1/3 the price for lots of 100.