Per Johnny Cash, Lionel Trains were "the big train for small hands".

What he meant was that "big trains" (i.e., O Gauge) were easier for young kids to handle than small trains (i.e., HO). HO trains were for older kids.  (Lionel was making HO trains at the time.) I thought that was an interesting sales approach. I had seen a number of Johnny Cash commercials, but I hadn't seen  this one. I enjoy the old train commercials.

John 

 

 LCCA PCA TCA

 ILLINOIS RAILWAY MUSEUM        

 www.irm.org   

 

The Past is a foreign country that, once departed, cannot be reentered (but I keep knockin' on the door)!

 

Original Post
TonkaNut posted:

Cool advertisement Jay Jay. Johnny's tall hair goes well with the big trains!

Yes, he always did the "big hair thing" very well!   By the way, I like Tonka too, and have the two 1957 fire trucks (with the hood scoops.) 

John 

 

 LCCA PCA TCA

 ILLINOIS RAILWAY MUSEUM        

 www.irm.org   

 

The Past is a foreign country that, once departed, cannot be reentered (but I keep knockin' on the door)!

 

  That print ad is pretty much how I saw things. I was glad to have Lionel.  Even the next best, AF , the wiring wasn't as easy to grasp.

That big hair helped Johnny float.."How high's water Momma?". 

"Still trying to not shoot my eye out"

 

"Nursing insomnia one railcar at a time"

My aroma therapy? Smoke Pellets.

 





Garrett76 posted:

wondering what other celebrities pitched for O gauge trains?

John Astin and the Addams Family show inadvertently provided the biggest pitch for Lionel IMO. 

    Johnny was the only big star commercial pitch that I recall outside of some black and white "sponsored bys" I can't even recall who made them. "Groucho" maybe? Beat the clock? Who's Line?  

   Neil Young's stuff for the early Big Red Button and TMCC wasn't exactly normal "commercial" pitch either that I recall; but to say he didn't "pitch it" on talk shows and the like wouldn't be right either. 

  (anyone see the pleasantry in Neil's "Transformer Man" and TMCC evolving out of the same equipment )

"Still trying to not shoot my eye out"

 

"Nursing insomnia one railcar at a time"

My aroma therapy? Smoke Pellets.

 





My copy of Lionel's 1975 book "On the Right Track" is autographed on the inside cover by Johnny Cash.  

J.C. was performing at what was then known as the "Garden State Arts Center" and he drove up to Hazlet Train Stop.  Boyd Mason the proprietor had him sign all the books in his store and I was able to buy one of them (with my lawn-cutting money).  I still have it, of course.

Steven J. Serenska

This doesn't really qualify as a commercial, but Mandy Patinkin's interview by Tom Snyder certainly generated terrific PR for Lionel, as well as for the York Meet.

 

 

John 

 

 LCCA PCA TCA

 ILLINOIS RAILWAY MUSEUM        

 www.irm.org   

 

The Past is a foreign country that, once departed, cannot be reentered (but I keep knockin' on the door)!

 

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