Why in the world did Lionel change a great design. If that’s cutting cost then shame on them. Something as simple as a box car should be their shining star. They are making many of us realize we have enough engines and rolling stock. If I get the urge I’ll simply buy new old stock.
Rod:
You asked the right question and Lionel has never officially answered it. The change made no sense from the outset and disenfranchised the vast majority of Lionel's customer base. It was made without conducting any market research ( a violation of marketing rule #1) and caught everyone by surprise, including Lionel's top dealers. I wrote a letter to Lionel President Howard Hitchcock back in 2016 asking the same question, which incorporated terrific input from numerous Forum members, and presented compelling arguments against the change. Incredibly, Lionel never answered my letter, even after I followed up several times, which was a clear indication that they had no good answer.
Various reasons have been given by current and former Lionel employees I have spoken to at various train meets and shows in the years that followed, such as cost cutting, and attempting to accommodate the 3-rail scale and 2-rail individuals by providing new couplers that were easier to sub out for Kadees. BTW, both MTH and ATLAS O were able to navigate the accommodation issue with their trucks and couplers, but not Lionel. A former high ranking Lionel official (who will remain nameless, in fairness to him) was also blamed for making the change.
Lionel initially replaced its trucks and couplers with non-sprung trucks and horrific thumb-tack couplers, but at least the couplers were articulated. Very recently, Lionel made more changes. They kept the non-sprung trucks, pivoted back to hidden uncoupling tabs, and commenced to use non-articulated couplers. While pivoting back to hidden uncoupling tabs was a positive, the addition of non-articulated couplers was another huge mistake, and made the latest set of changes a net negative, by a wide margin.
Bottom line is that Lionel needs to immediately stop producing any cars with non-articulated couplers and offer replacement couplers to anyone who has purchased such cars. That's called coming right with your customers.
Pat